A High Impact Amenity
For inspiration designing a sophisticated multifamily fitness amenity, Town Triangle Crossing is a standout example worth exploring. This 10-building, 384-unit development is located in Raleigh, NC, one of the nation's fastest growing metro areas.
The clean, neutral earth tones throughout give the space a timeless look, while black pearl Precor machines against dark medium wood accent walls make the room look fresh and modern. With some sophisticated but fun wall art and quality lighting in the mix, the facility is set to motivate anyone who enters.
A Trusted Partnership
At the start of the project, the developer, Related Development LLC, had already been working with Advantage on a sister project in Atlanta. They grew to know and value the Advantage process as well as their local rep, Candace Pettit, and looked forward to bringing that same energy to Town Triangle Crossing.
Gear Up
Barry McDonnell, Development Associate at Related Development, says that his team fully trusted Candace and the Advantage team to assist with right mix of fitness products. Cardio, strength, and functional equipment were intentionally chosen to serve the diverse range of residents.
The mixture of both Precor Vitality and Discovery strength machines gives exercisers of different levels options that suit their training needs. Cardio equipment ranges from premium classics like treadmills and ellipticals to the self-powered Assault Fitness AirRunner and AirRower. Peloton Bikes and spin bikes in a studio-style space offer a variety of experiences to suit each exerciser's preference. There is a sizable array of weight training tools like free weights, the Precor Smith machine, and Escape barbells. To round out this amenity, Candace helped design a custom Escape Functional Frame complete with a multitude of functional fitness accessories, including Corebags, Slamballs, and BOSU balance trainers.
Results & SUCCESS
The fitness center has been busy since residents began moving in. The area is spacious, well-maintained, and undeniably impressive. Residents are really looking for a gym at home, and this gym goes above and beyond, rivaling membership-based health clubs in the area and other fitness amenities in the local multifamily market.
The fitness facility at Town Triangle Crossing is the product of a collaboration between two entities on the same mission: design and create a space that delivers measurable results. This project stands as testament to that success.